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Consumers Deserve Transparent Ticket Pricing

This has been inescapably the summer of the Eras Tour. This is Taylor Swift’s world and we’re all just living in it. But does anyone remember trying to buy those tickets? The price was enough to make a girl cry but, for the throngs of fans across the nation, it was Taylor Swift and they were willing to spend the money.

Except no one knew what the price was going to be because screen after screen, the price just kept climbing. New fees had been added on and the cost of the ticket kept going up, but innumerable screens in no one could stop, go back and look for cheaper tickets. It was a race against an army of bots buying up tickets. The option was to go forward, see Taylor Swift, and worry about the price later or miss out because you were trying to be a responsible adult and keep to a budget.